Have you ever taken part in a program where you felt like once you had clicked on “check out”, you were left a bit too much to your own devices? If you don’t want your buyers to feel this way, it’s so important to focus on improving your customer experience. Having a smooth, slick and informative customer journey is going to ensure that the students going through your course or program are ready to shout about you from the rooftops as they felt so looked after and valued (even if a lot of the communication they received was automated – let’s work smarter, not harder!). Improving this process will encourage your customers to become repeat buyers, making sales easier and allowing you to truly be seen as an amazing business owner who respects their buyers’ at the most important point – after the sale.
Disclaimer: I earn from qualifying purchases. Some of the links on my website are affiliate links, which means, at no additional cost to you, I will earn a small commission if you click through and make a purchase.
Going over all things customer journey and buyer experience is Stacy Coyle, the Irish accented Customer Journey Strategist behind Workplace Lemonade. Using her Sorbet-Parfait Method, she helps digital business owners give their customer journey the magical glow-up that has ideal clients thinking, “omg, they get me!”. And yes, that includes enchanting buyer experiences too.
In this episode, Stacy and I dive into:
What is the customers’ experience and why it is the most important part of the whole buying process
How you can always be improving on your buyers’ experience
An easy way to get a fresh set of eyes on your courses and programs
The importance of checking over your customer journey even if you have a team handling it for you
…and much more
A Breakdown of This Episode
[02:01] Why the customer journey matters
[05:41] If you’re feeling embarrassed about your customers’ experience, here’s what to do
[11:21] Should your buyer experience be better for a more high-ticket offer?
[18:38] A quick, easy way to improve your customer experience
[20:44] Improving your customer journey with a specialist
[25:00] Why it’s important to go through your buyer experience even if you have a team handling it for you
If you enjoyed this episode, I invite you to drop a five-star rating + review with your biggest takeaway, so that other introverts can find this podcast for guidance and support through their introvert entrepreneur journey!
Tara Reid is a multi-passionate business and marketing strategist for introverted entrepreneurs who want to grow without relying on hustle culture or social media. With 18+ years of online business experience, she helps course creators, service providers, and digital product sellers build sustainable businesses through evergreen marketing, blogging, SEO, Pinterest, and email.
As the founder of the Introvertpreneur Club, Tara’s mission is to show heart-centered entrepreneurs that you don’t have to be loud to be successful. You just need the right strategies that fit your personality.
When she’s not supporting clients or creating new resources, you can find her at home in Canada with her three rescue dogs, a cup of coffee in hand, dreaming up her next project.
listen in to the top rated business podcast that is designed for introverted entrepreneurs who want to grow + scale in a more sustainable and fun way!
Top rated podcast
This one's on me. Complimentary free stuff coming right up.
leaving so soon?
The training vault contains on-demand access to several trainings and presentations around growing your business and creating additional revenue streams.
the training vault library
Want to learn the 4 marketing methods that work best for most introverts + how to use them effectively to grow your business? This free webinar covers it all.
market your business as an introvert
Featured Masterclasses: Here's your FREE pass!
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.