the business and marketing blog

I’m really excited about the guest I have on the podcast today as she really is so clever with her words, offers and just business generally. I genuinely don’t have a training or product from her that I don’t think was worth the money. Joining me today is Laura Robinson, who is a marketing mentor […]

We’ve all experienced a sales page that made us feel uncomfortable, or read some copy that explained to us why we’re failing as a business owner, in an attempt to make us feel bad enough to get us to purchase something! This is the exact reason that ethical marketing has developed – making your potential […]

Us introverts often struggle with feeling like we need to show up in certain ways to match extroverts’ energies – for example, through dancing on reels, creating long-form video content or going to in person networking events. These often make us feel uncomfortable and awkward, so we aren’t able to show up as our best […]

If you’re a business owner who’s finding that you’re busy all day, every day, but don’t seem to be growing your income or getting the results you want, you might just want to take a look at what you’re actually doing day-to-day, and what the underlying thought pattern you have is. For today’s guest, it […]

Us service providers are really special people – we love to make our clients happy and feel that they got great value for their money – however, we often do that to our detriment, working way too many hours, at times we don’t want to, losing our weekends and the freedom that we so desperately […]

One common complaint I hear from introverts when they are told to share more of themselves or their stories online is that they feel like their lives are too boring and no one will be interested in what they have to say. This couldn’t be further from the truth! In this episode, you’ll hear me […]

Keeping things simple in business is so important to me. Over the years, I’ve picked up lots of techniques I like to use to maintain that simplicity – from repeatable systems, to content repurposing, I’ve practically tried them all and implement lots of them daily! When it comes to marketing, we often find ourselves overcomplicating […]

If you’ve been around here a while, you’ll know I left social media coming up on two years ago and made email my main method of marketing to my audience. It’s no surprise to hear, I absolutely love it – and I’ve been successful with it! I find it so much easier to build trust […]

Networking is something that can frighten a lot of introverts, as we picture a room full of extroverted people, all chatting away, and us on the fringes not having a clue how to get involved – or whether we even want to! However, as my guest and I talk about in today’s podcast episode, there […]

Welcome back to season four of the Introvertpreneur Podcast! As you know, my podcast is one of my favorite things in my business and so it definitely isn’t going anywhere, so there’ll be lots more exciting episodes to look forward to in 2024. I always like to start off a new year with a recap […]