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Helping small business owners, virtual assistants, and creative entrepreneurs grow their business.
Hi, I'm Tara! I'm a multi-passionate business and marketing coach.
If you’re looking to start a virtual assistant business or are just curious about what virtual assistant skills are in demand right now, you’re in the right place. In this blog post, we will discuss the top 10 virtual assistant skills that are most sought after by businesses. Keep in mind that while some of these skills may be more popular than others, every client is different and may have specific needs. So don’t be afraid to offer your services based on your own unique skill set or what your ideal client really needs and wants!
As a virtual assistant, one of your main responsibilities could be helping your clients plan and manage their projects. A project management role is needed for any small business or remote team. This can involve everything from setting deadlines and creating to-do lists to setting up ClickUp or other project management systems. To be successful in a project manager role, you’ll need to be organized, detail-oriented, and good at keeping track of multiple projects.
Project management is perfect for anyone who loves the big picture. You can pay attention to the small tasks but also the overall business plan. Not everyone has that gift or skill, so it’s definitely needed!
If your client is launching a new product or service, they’ll likely need some extra help to get everything off the ground. As a virtual assistant, you can assist with launch management by handling tasks such as creating marketing materials, setting up social media accounts, and managing email campaigns.
By offering these services, you’ll not only help your client during their launch, but you’ll be able to grow your business with this in-demand niche.
You can even become a certified launch manager.
Love spending time on social media? Social media is a super powerful tool that can be used for everything from branding and marketing to customer service and sales. As a virtual assistant, you can help your clients with all aspects of their social media management, from creating content and scheduling posts to responding to comments and messages.
If you’re good at using social media and have a knack for creating content, niching down into a social media manager role might be a good fit! This could involve creating content or just engagement. Again, it’s completely up to you and what you want to offer.
LinkedIn is a powerful platform for networking, job searching, and business development. As a virtual assistant, you can help your clients optimize their LinkedIn profiles, grow their networks, and find new opportunities.
If you’re comfortable using LinkedIn and know how to utilize its features, then offering this service to your clients can be a great way to add value. A lot few service providers offer LinkedIn vs Instagram which will help you stand out.
Want to learn more about how to use LinkedIn effectively? The LinkedIn Savvy course has you covered!
Many businesses need help creating visuals for their website, social media, and marketing materials. If you have experience with graphic design or love designing, you can offer this service to your clients as a virtual assistant.
Some common tasks you might be asked to do include creating logos, designing social media posts, and creating infographics.
Want to offer this as an extra service? Join the Entrepreneur Templates Canva membership to access thousands of Canva templates that CAN be used for your clients and client work! We designed this membership with service providers and virtual assistants in mind.
Sales funnels are an essential part of any business, and as a virtual assistant, you can help your clients design and implement them. This can involve everything from setting up landing pages to configuring email automation. If you’re comfortable with technology and have some experience with marketing, this is a great skill to offer your clients.
With so many moving pieces, you could specialize in funnel audits, strategy, or just the tech. It’s completely up to you and what you want to do!
Another option is to specialize in working with only 1 program, like Kajabi or FG Funnels. You don’t need to do it all to specialize!
Email is a powerful marketing tool. If you’re good at writing copy, you can offer this service to your clients as a virtual assistant or even niche down as a copywriter. You may be asked to write email newsletters, sales emails, or even just simple welcome emails.
A converting sales email sequence is worth its weight in gold!
No matter what type of email you’re writing, the goal will be to create content that is engaging and gets results. Great email copy is a premium investment and well worth it.
Podcasts are an excellent way to build an audience and connect with potential customers. As a virtual assistant, you can help your clients with all aspects of their podcast. From planning and recording episodes to editing and promoting the show.
If you’re interested in helping businesses create and launch podcasts, then this is a great skill to offer or to niche down into. Remember, you don’t have to offer every service. If you don’t like podcast editing, for example – don’t offer it or outsource it. There are always different methods for making a service or skill work for you.
Are you thinking about becoming a podcast manager? Listen to this episode of the Introvertpreneur podcast!
With the popularity of video content, many businesses are looking for help with creating and editing videos. As a virtual assistant, you can offer this valuable service to your clients.
Some of the common tasks you may be asked to do include adding graphics and subtitles, trimming footage, and exporting final files. This is a valuable skill if you’re familiar with video editing software.
Video is king, but content is queen. Content repurposing is the process of taking one piece of content and turning it into multiple pieces of content. For example, you could repurpose a blog post into an ebook or take a podcast episode and turn it into a blog post.
As a virtual assistant, you can help your clients repurpose their content to get more eyes on it.
Want to learn more about content repurposing? Get my step-by-step workshop showing you how I take 1 blog post and can turn it into 30+ pieces of content.
These are just a few skills and roles that are in demand for virtual assistants and service providers. If you’re thinking about becoming a VA or starting your own VA business, consider niching down one or more of these areas. Just remember, that you don’t need to niche down! Especially if you are multi-passionate (like me!). You can absolutely be successful and charge premium prices; even if you have multiple specialties and skills.
These in-demand skills will help you be able to offer more value to your clients. You’ll also be able to charge more for your services and expertise. If you’re charging hourly, these niches could be a good fit to switch to package rates.
What virtual assistant skills are you currently offering? And do you plan to learn and add any new skills this year? Let me know in the comments.
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