Three years ago, I took a bold step: leaving Instagram. In June 2022, I logged out for the last time — no backup plan, no secret lurking account. At first, the quiet felt strange. Scrolling was gone. My worries about missing opportunities, losing touch, and falling behind were real.

Leaving Instagram: How My Business Thrived by Focusing on Email Marketing

Content Marketing, Marketing, Small Business Tips

It’s easy to get swept up in the Instagram game — chasing followers, tweaking your grid, and wondering why your reach dropped again. But here’s the truth: if Instagram disappeared tomorrow (or your account got hacked… because, yep, it happens), would you still be able to connect with your audience?

Why Your Email List Is More Important Than Your Instagram Following

Business, Content Marketing, Marketing, Social Media Tips

An email’s subject line isn’t just a headline — it’s the deciding factor for whether your message gets opened or ignored. For entrepreneurs juggling marketing strategies, perfecting this small piece of content can lead to big payoffs in open rates and conversions.

Mastering Catchy Email Subject Lines: Increase Open Rates Today

Content Marketing, Marketing

As we step into May, I’ve been reflecting a lot on the growth happening behind the scenes — and one thing I’m especially excited about is what’s been happening with my email list. In April alone, I welcomed over 1,000 new subscribers to my community. 💌 And no, it didn’t happen through flashy ads or […]

How I Gained Over 1,000 New Email Subscribers in One Month

Business, Content Marketing, Marketing

Struggling with email list growth? You’re not alone. Many entrepreneurs hit a plateau, and it can feel incredibly frustrating when your efforts aren’t paying off. A stagnant email list not only limits your reach but also slows your business’s potential for growth.

Email List Growth: Why Your Email List Isn’t Growing

Business, Content Marketing, Marketing

Quiz lead magnets aren’t just a fun way to engage an audience — they’re also one of the smartest tools for growing your email list and driving conversions.

Creating Quiz Lead Magnets: Why Quizzes Outperform Other Freebies

Content Marketing, Marketing

The term “freebie seeker” makes me laugh. You know, the one – where people act like giving away free stuff is somehow bad for business. Here’s what I discovered after years of creating free resources: those subscribers downloading your freebies? They’re not just looking for handouts. They’re smart business owners at different stages of their journey, figuring out if you’re the right fit for them.

Freebie Marketing: Why Freebie Seekers Aren’t Bad

Business, Marketing, Small Business Tips

Looking for ways to grow your email list without social media? There are a lot of ways to do this in a more introvert-friendly way. Introverts often face unique challenges when it comes to growing an email list, especially if they prefer staying out of the social media limelight.

How to Grow Your Email List Without Social Media

Content Marketing, Marketing

What if, instead of using your email list just to drive sales, you used it to build a loyal, engaged audience through a more thoughtful approach?

How to Build Lasting Customer Relationships Through Meaningful Email Marketing

Content Marketing, Marketing

If you’ve been around here a while, you’ll know I left social media coming up on two years ago and made email my main method of marketing to my audience. It’s no surprise to hear, I absolutely love it – and I’ve been successful with it! I find it so much easier to build trust […]

Simple Ways to Improve Your Email Marketing

Podcast

I’m a content creator, graphic designer, marketing strategist, SEO specialist, website designer, sales funnel strategist, Pinterest manager, and business coach all rolled into one.

Told you it was a lot of titles!

I love helping service providers who want to start, grow, or scale their business in a more sustainable way. I am big on authentic marketing, stress-free personality-driven strategies, and focusing on what brings you joy.

I’m also the founder of The Introvertpreneur Club, a monthly membership for introverted entrepreneurs, and the business-focused podcast, Introvertpreneur.

entrepreneur since 2007. I’ve worked with a wide variety of clients, have built several successful businesses, and worn many different hats.

I'm Tara! Multi-passionate, introvert, lover of (almost all things) marketing.

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Basically, I'm a creative unicorn who loves all the things and isn't going to apologize for it.

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The training vault contains on-demand access to several trainings and presentations around growing your business and creating additional revenue streams.

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Want to learn the 4 marketing methods that work best for most introverts + how to use them effectively to grow your business? This free webinar covers it all.

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