the business and marketing blog

Introverts are one of the most misunderstood groups of people in the world. People often think introverts are shy, anti-social, or weird (all labels I’ve heard about myself before). This is not true! Introverts simply prefer to spend their time alone or with a small group of close friends.

  Are you constantly struggling as an introvert to bring clients to your business? You are showing up online and hustling just to get that next client, but it leaves you feeling overwhelmed. If that’s how you feel, then a great strategy to incorporate is organic marketing. This allows you to bring traffic directly to […]

Entrepreneurship is one huge personal growth journey. It’s a given that you will face mindset obstacles along the way, and it is up to you to deal with them. For example, I have dealt with imposter syndrome in the past, but it has reared its ugly head again. Unfortunately, I didn’t realize it at first, and I kept giving excuses for the real reason behind it until now. That being said, I have a hard time sharing about my life, especially as an introvert, but I think it is time to share more authentic and genuine experiences as an entrepreneur instead of just the highlight reels.

When it comes to any form of copy you put out online, you want it to sound like things you would typically say. When you think of personality-packed copy as an introvert, it tends to lean more towards how an extrovert would speak. Suppose you know that you don’t sound this way in person. In […]

With the height of the digital age, there is so much information at our fingertips. For entrepreneurs, it is so easy to get businesses started online, but that can also create this urgency always to be plugged in online, answer emails, show up on social media, create digital products, etc.; it can cause digital overload and overuse.

Sales for introverts can be scary because you don’t want to come off as spammy, sleazy, or salesy. It looks so effortless for extroverts, but once you incorporate a sales system or process, you can start sharing your value beyond your skillset or what makes you different from your competitors. This helps you find clients more successfully, and it even makes them come to you. Even though your path to success looks different from an extrovert, it doesn’t mean it is any less valuable. If you are tired of being afraid of sales as an introvert, let’s bring your value to the table so sales can become more comfortable.

Starting a business without a specific goal in mind is like going on holiday without even knowing where you’re going. Research shows that entrepreneurs who have clear and strategic goals for their businesses are more likely to achieve long-term success. That is no coincidence; let me put it out there. Setting goals is not just […]

How often do you find yourself to be stressed or anxious? As an introvert, you may tend to experience these things a little more because you may have negative self-talk, imposter syndrome, or you tend to be a people pleaser.

Instagram. Instagram Reels. InstagramTV. Instagram Stories… so many ways to show up. So many ways to STRESS out as an introvert. It can be hard to engage on Instagram as an introvert without constantly draining your energy. I’m not sure if you know, but most introverts find that putting themselves out there is often a […]

There are so many things to consider when marketing your business, like selling to your audience, what social media platform your audience hangs out on, or the pain points that they are facing. Still, one super-powerful thing, especially for introverted entrepreneurs, is to show up as your authentic self. When you put yourself on the […]