Creating Better Content That Actually Gets Results with Brittany Budd

Content is one of those parts of business that entrepreneurs seem to either love or loathe. Creating content can feel more difficult than it needs to be, and if that’s how content feels for you, one of the main reasons could be that you’re just overthinking it. And with the arrival of all these new AI tools like ChatGPT, we could be forgiven for asking if we should just resort to creating content using those instead, because no one will be able to tell the difference, right? Nope, wrong! Although content still might not be your favorite thing in business, it doesn’t have to be hard and with a few simple tips, we can create better content that our audience loves and makes them want to buy from us.

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On our episode today is Brittany Budd, a wife and mother living in Eastern Canada. She has 3 children and 2 baby girls in heaven. She was a stock broker for 7 years, managing over 21M in assets for over 150 families before becoming a business coach in 2020. Her company has made 6 figures organically every year. She helps female entrepreneurs to build and scale to 6+ figures in their businesses using organic social media marketing strategies.

In this episode, Brittany and I dive into:

  • Why overthinking could cause your content to miss the mark
  • The power of using new AI tools to create content
  • Why you don’t need to be on every platform
  • What your audience might be missing from your content and how to show the real you
  • …and much more

A Breakdown of This Episode

[01:03] From male-dominated stockbroking to helping women with their businesses

[03:12] Advice for if you’re struggling to create really great content

[08:17] Using ChatGPT to create content

[13:53] Creating content across different platforms

[17:27] Sharing the real you and personal content

[30:36] When should you consider working with a coach for your content

If you enjoyed this episode, I invite you to drop a five-star rating + review with your biggest takeaway, so that other introverts can find this podcast for guidance and support through their introvert entrepreneur journey!

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Resources Mentioned in the Show

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