the business and marketing blog

Creating value-packed episodes and promoting them across your platforms are a must to make sure your podcast gets visible. However, few have talked about maximizing your podcast visibility by ensuring your SEO strategy and show notes are on point. Learn the three ways you can maximize the results you’re getting from your podcast show notes […]

Has writing a book ever crossed your mind? If it has, then what has been stopping you? For me, it is the part that comes after the writing process. You may either have too many ideas or feel that your story may be boring for others. If you are an introverted entrepreneur and want to be seen as the expert in your field, writing a book could be just what you need to gain that visibility.

It can be so daunting to promote your business online as an introvert whose energy can get easily depleted by doing extroverted marketing methods. I have tried showing up on video and engaging on Instagram, but they always left me feeling exhausted. Fortunately, I discovered how podcasting could be an excellent marketing method for us, […]

Since launching the podcast last year, I have found that I love and enjoy podcasting as a marketing method, especially as an introvert. If you are still sitting on the idea of starting your podcast like I was a few years ago and it overwhelms you, then these tips are just what you need to help you take action on your podcast right now.

You are probably saying, “Well, isn’t it a good thing to push myself outside my comfort zone?” We’ve all seen those quotes that people love to share, like ‘great things don’t happen in comfort zones’ or ‘you have to push yourself outside your comfort zone to see success.’ That can feel a bit terrifying to someone who is an introvert or has social anxiety.

Scaling in your business as an entrepreneur requires you to be more productive with your time. However, productivity isn’t just about crossing to-dos off of your list. It is about more than that. If you have pondered the idea of starting a group coaching program as a way to scale your business, then not only […]

There are tons of Facebook groups that you can join as a service provider to help you connect with people, network, and find job opportunities. This is where many people are usually seeking out help actively for expertise on certain things in their business or many other things that service providers can provide for a client.

It can be disheartening to see you have made 0 sales since you launched your course after weeks, months, or even years creating, writing, and recording videos. Below are three reasons why your course isn’t selling and the steps you can take to ensure it doesn’t happen again. 1) You Haven’t Nailed Your Messaging If people […]

Not having systems set up in your business can cause overwhelm and chaos. Things tend to be more all over the place, which can cause you not to be as confident in any area of your business. This could look like a process you haven’t documented, and you forget about it because it’s not in your project management process or workflow.

Evergreen sales funnels are a great way to increase revenue for your business. They can be used for both long-term and short-term goals, and they work by capturing leads and turning them into customers. There are different types of sales funnels, and each one has its own benefits. If you’re not sure which type of […]