If you’ve been around here a while, you’ll know I left social media coming up on two years ago and made email my main method of marketing to my audience. It’s no surprise to hear, I absolutely love it – and I’ve been successful with it! I find it so much easier to build trust with my email list and with the number of freebies, summits and bundles I take part in, I never have any issue with getting new leads for my list (though we’ll be going into that more in another episode!).
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However, it’s no secret that email can often be a bit overwhelming either to start with or to start seeing proper results from. We find ourselves either scared of emailing too much or not knowing what to say at all, or concerned that our emails aren’t being opened enough. I’m often getting asked for my top tips to improve your email marketing, so that’s exactly what I’m going to be diving into in today’s episode.
In this episode, I dive into:
Using the features in your email platform to learn more about your list
A tip for writing your emails easily
How consistently is “consistent”?
A $9 membership that will help make your emails amazing
…and much more
A Breakdown of This Episode
[00:44] Why I love email marketing
[01:58] Segmenting your list
[05:57] Create a quiz
[07:36] Make a habit of tagging
[09:11] Talk to your list like they’re a friend
[10:48] Everyone’s favorite word, consistency
[12:36] Evergreen email sequences
[14:41] Liz Wilcox’s Email Marketing Membership
If you enjoyed this episode, I invite you to drop a five-star rating + review with your biggest takeaway, so that other introverts can find this podcast for guidance and support through their introvert entrepreneur journey!
Tara Reid is a multi-passionate business and marketing strategist for introverted entrepreneurs who want to grow without relying on hustle culture or social media. With 18+ years of online business experience, she helps course creators, service providers, and digital product sellers build sustainable businesses through evergreen marketing, blogging, SEO, Pinterest, and email.
As the founder of the Introvertpreneur Club, Tara’s mission is to show heart-centered entrepreneurs that you don’t have to be loud to be successful. You just need the right strategies that fit your personality.
When she’s not supporting clients or creating new resources, you can find her at home in Canada with her three rescue dogs, a cup of coffee in hand, dreaming up her next project.
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