Understanding your audience is the foundation of small business success. Audience research isn’t just a fancy marketing term… it’s a powerful way to make smarter decisions, connect with potential customers, and ultimately drive growth.

Why Audience Research is Essential for Small Business Growth

Business, Small Business Tips

Let’s talk about something that’s been on my mind recently – unethical marketing examples. You know those tactics that make you feel kind of icky or manipulated? We’ve all come across them at some point. As someone who believes in doing things the right way and building a business based on trust, it’s important to […]

Unethical Marketing Examples: Tactics You Should Never Use

Business, Marketing, Small Business Tips

There’s a few questions people often ask me – how do you create so much? How do you launch so much? How do you do so much? And there’s definitely a lot of different answers I could give! However, boiling it down – having great systems and processes, being able to map out a project, […]

How I Created and Launched a New Group Program In 4 Hours

Podcast

One of my favorite parts of my business over the last 3 years has been my Introvertpreneur Club, which I launched with the dream of it becoming a go-to community for other introverted entrepreneurs, a place to get support, strategies and introvert friendly ways to grow and scale your business. It definitely became that, and […]

Why I Decided to Switch My $10k/Month Membership Into a Different Type of Offer

Business, Podcast

We often don’t think about how there are different types of launches in business. There are big, extroverted launches or smaller, more introverted launches – which can be just as impactful as the big ones, but perhaps more fun and easier to manage! Another part of the launch is the sales page – we want […]

Adding Human Connection to Your Launches with Sara Vartanian

Business, Digital Products, Marketing, Podcast

A great way for introverts to boost their income without signing more and more clients is by creating and selling passive digital products, especially lower priced ones. These are some of my favorite things to sell in my business and I love setting people up to get a quick win! The best part is, other […]

My Low Price Digital Product That Sells Like Crazy

Business, Digital Products, Podcast

There are a number of myths surrounding creating and selling online courses that we need to start dispelling! If you think that you’re not quite ready or experienced enough to create an online course, then you’re not alone. As introverts, we often compare ourselves to those entrepreneurs in our space who we think are doing […]

Creating & Selling Online Courses with Samantha King

Digital Products, Podcast

As a course creator, there are a lot of platforms out there. I’ve probably tried them all, but my favorite one is definitely ThriveCart Learn! I use ThriveCart as my checkout system, affiliate program, and hosting system for my courses, memberships, and digital products. Want to learn how to use ThriveCart Learn and Learn Plus? Here’s my ultimate guide and complete ThriveCart Learn review.

How to Use ThriveCart Learn and Learn Plus

Business, Digital Products

how to use ThriveCart Learn and Learn Plus

In today’s economy, you want to be mindful of the revenue coming into your business, especially if you are struggling as an introverted entrepreneur. By creating new offers like digital products for your business, you will be more confident in times when things begin to slow down in the world. So having those multiple income streams is key to your business’s overall sustainability. Let’s explore value ladders and how creating a product suite will boost your client experience and your business’s sustainability.

How a Value Ladder of Offers Equals Business Sustainability

Business, Digital Products, Podcast

How a Value Ladder of Offers Equals Business Sustainability

Digital products or offers can be such a beneficial resource for your business and your audience. In the online space, there is so much noise and information about launching and creating digital offers for your business. Still, I want to share my knowledge with you as someone with 46 digital offers available for their business. If it’s not obvious, I love creating offers and content, so today, I want to look at digital products as a whole, brainstorm your offers, and ask questions to begin asking yourself as you create digital products for your business.

Brainstorming and Creating New Digital Products and Offers

Digital Products, Podcast

Brainstorming and Creating New Digital Products and Offers

I’m a content creator, graphic designer, marketing strategist, SEO specialist, website designer, sales funnel strategist, Pinterest manager, and business coach all rolled into one.

Told you it was a lot of titles!

I love helping service providers who want to start, grow, or scale their business in a more sustainable way. I am big on authentic marketing, stress-free personality-driven strategies, and focusing on what brings you joy.

I’m also the founder of The Introvertpreneur Club, a monthly membership for introverted entrepreneurs, and the business-focused podcast, Introvertpreneur.

entrepreneur since 2007. I’ve worked with a wide variety of clients, have built several successful businesses, and worn many different hats.

I'm Tara! Multi-passionate, introvert, lover of (almost all things) marketing.

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Basically, I'm a creative unicorn who loves all the things and isn't going to apologize for it.

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The training vault contains on-demand access to several trainings and presentations around growing your business and creating additional revenue streams.

the training vault library

Want to learn the 4 marketing methods that work best for most introverts + how to use them effectively to grow your business? This free webinar covers it all.

market your business as an introvert

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