the business and marketing blog

I asked participants to share two things: their favorite business book, and a helpful freebie to support fellow entrepreneurs.

Standing out in a crowded market can feel overwhelming, especially as an introverted entrepreneur. When everyone seems to be shouting their message louder, you might wonder if there’s even space for you. The truth is, you don’t need to mimic others to stay relevant — you need to know what makes your business unique and […]

Each of these free tools will help you boost productivity, strengthen your brand, and simplify your business operations.

Whether you’re looking to network, dive deep into workshops, or simply get inspired, there’s something for everyone on this list. Let’s explore the top in-person entrepreneurial events happening in 2025 and why they might be worth adding to your calendar!

With its groundbreaking capabilities, ChatGPT offers an exciting opportunity for businesses to revolutionize their customer interactions and drive success. Whether you’re a startup wanting to elevate your customer support or an established company looking to enhance your marketing strategies, this article will explore six fun and engaging ways that you can leverage ChatGPT for your business.

Ah, automation, the magic word in today’s fast-paced digital world. If you’re reading this, you probably know a thing or two about it and why it’s essential. Automation, in simple terms, is the use of technology to perform tasks with minimal human intervention. It’s like having a virtual assistant who never sleeps, never complains, and gets things done efficiently.

In a previous episode I did a round up of all my favorite tools in my business, and I got a lot of questions about my automation tool, Pabbly Connect – so I thought I’d explain a bit more about it! Pabbly Connect is a Zapier alternative and I use it for so many different […]

We all know that as service providers, we can really easily get bogged down in the day-to-day running of our businesses – usually that’s getting stuck into client work and never managing to spend time on our own business or the “big picture work”. The way to solve this issue is easy on paper – […]

There’s a good chance you found me online via a summit – whether it was one I hosted, such as the Introvertpreneur Summit, or one that I participated in as a speaker. I absolutely love summits and they have hands down been the one thing that grew my business the fastest! They are also amazing […]

One of my favorite things to read from other business owners are breakdowns of what all their monthly expenses are. We all know that it costs money to run a business, and some tools are definitely worth paying a bit more for! Over the years, I’ve tweaked my tech stack until it’s become pretty much […]