the business and marketing blog

Are you thinking of starting a virtual assistant business? If so, you’re not alone. A quick search on the internet will yield hundreds of results for articles and blog posts about how to start a virtual assistant business. So, what’s stopping you? It could be that you’re worried you won’t be successful. Or maybe you […]

Creating a digital course is a fantastic method for creating an additional revenue stream. You can just create one course and sell it over time without having to do more work. However, creating a digital course can be overwhelming and downright scary.  In this post, I will be sharing the most important steps to creating […]

When I sat down to plan 2022, I knew I wanted to make the most of it. A new year is always exciting for entrepreneurs. We plan, brainstorm, make goals and set intentions. In this post, I’m sharing how I planned my first 5 months of content in only 1 hour, including all launches, events, […]

2021 was a challenging year full of unexpected twists and turns. Many of our goals might have been unfulfilled, but setting your path for success in 2022 should be on your to-do list. Write down goals that you really want to achieve but make them realistic. Choose goals that excite you but at the same […]

Your messaging is what helps attract your audience to you. There is your brand messaging, which shares who you are, what you do, and what makes you different. Your sales messaging is the conversation you have with a potential client or customer to ask for the sale.

The hustle culture in today’s society still relies on a time of having to hustle to differentiate yourself. There was a time and place for hustling to build your business, but with all of the new technology we have today, you can reach someone on every continent in a matter of seconds.

When launching your own business, no one tells you all the details that you will need to focus on to help build a successful business. You learn so much when you get started all about marketing, client or customer communication, workflows, systems, and finding your own balance. Building a successful business for yourself doesn’t have […]

Many people may think that most of the population are extroverts, but actually, 25% to 40% of the population are introverts. As an introvert yourself, have you ever been overlooked for a leadership role? Introverts can make great leaders and may present qualities that extroverts just don’t have. Just because an extrovert can be the […]

If you are passionate about multiple things as an entrepreneur or business owner, then just let go of the need to niche down and focus more on the experiences that bring you joy with the work you do and the clients you work with. It’s time to embrace all of the things that make you passionate in your business.

The world of podcasting has exploded in the last few years! Not only does having your own podcast create a new and fun marketing method for your business, especially as an introvert, but becoming a podcast manager can also be a great introvert-friendly business to start and manage.