the business and marketing blog

Here we are, firmly into 2020, and you might find you are still struggling to find your target audience. Now, this is something that is ever-evolving as you move through the stages of your business – however, it isn’t something you cannot just leave to chance.  By finding your target audience – even if you […]

In this very technologically connected age, there are boundless and endless methods of communication tools out there to choose from. But, the question is, which ones would be the best to use? We can best list the top ones most in the industry use and from there picking the top 2 that are the best […]

I love reading and expanding my knowledge as an entrepreneur. There are so many amazing books out there that focus on entrepreneurship and starting your own business, and while I love motivational stories, I love real and authentic stories. No fluff. I’ve rounded up a list of the best books for female entrepreneurs that you […]

Well, here we are – firmly into 2020 – the new decade, new year – and resolutions are always top of mind. The clear mindset of a New Year has never been more strong. When you look at your pocketbook, realizing that you might have overspent at Christmas time on not only gifts but the […]

Working with wedding photographers as a virtual assistant is one of my absolutely favorite niches to work in. First of all, the wedding images? Can we say dreamy! I’ve always loved weddings, and through my business and learning photography a bit for product photos, I gained a respect for photographers and how creative they are. […]

What is the most effective way of driving traffic to your website? Do you use free sources for boosting your traffic or you set up the budget to use the paid ones! There are many different ways of how to expose your content to a wider audience and it’s only up to you which one […]

I love organization, and I love creating workflows for my business and client projects. Maybe it’s because I always have a million things on the go, and I have a pretty bad memory, but I love keeping lists. Asana is my go-to project management tool, and I use it to literally organize my life! I’m […]

Whether you are blogging full time or as a side hustle, there are so many opportunities for networking, promotion, and advice within Facebook groups! It’s so nice to have a place with like-minded creative entrepreneurs for support. Unless you already have a huge audience for your blog, blogging can be lonely. It’s nice to have […]

Entrepreneurs…. Have you had a Business Coach or Accountability Partner that has asked you if you have set your business goals? Is your reply “why? I know what needs to be done, why go through the process of writing them down!?” The usual response from our Business Coaches/Accountability Partners would be – by not taking […]

Self-care is important, especially as an entrepreneur or small business owner. When you’re starting your own business, you feel you need to work extra hard to get your first clients or buyers. At the beginning of the business you need to set up so many different things, you are learning a lot and therefore it’s […]