the business and marketing blog

So you have your idea, you have opened the business and you are starting out. Starting a business can be expensive if you don’t plan it well. During the process, it is so easy to be blinded by the newest, shiniest of technology, pens, and websites. But, since owning and operating a business can be […]

With over 500 million active users using the platform daily, Instagram is definitely one of the most popular social networks! With such a large number of users, it might be harder to differentiate yourself and make your Instagram profile stand out from the crowd. Although there are some proven ways to improve your Instagram presence […]

When it comes to Pinterest marketing for business, you probably are wondering what is the best strategy to grow your traffic fast and consistently? In order to get the most out of it, there is a way! And this is Tailwind – the official marketing tool approved by Pinterest to manage and grow your Pinterest […]

So you have opened up your blog and decided to start whether it’s your side hustle or your main income source. This is an exciting time to be sure, but do you have all the tools ready to be used at your disposal? We’ve rounded up a list of the top tools that every blogger […]

Instagram Highlights can be a powerful tool for marketing the businesses however, you need to be strategic about what content to share and how to promote your brand. There are many creative ways to incorporate the Highlights feature into your Instagram marketing strategy but the main goal is to create value, develop trust with your […]

Living as an introvert means many things, but most importantly it means that in order to feel grounded, you need (and I need) time alone to gather thoughts, fears, and ambitions to move on with my day. Unlike an extrovert, that thrives on being around others and gets really bored if not doing something almost […]

When people first begin selling on Amazon Handmade, SEO is the top issue they experience. Amazon SEO is so much different than Etsy SEO, and it’s crucial to optimize your listings effectively to increase your traffic and sales. I’ve been selling on Amazon Handmade since it launched in October 2015, and have had 6-figure sales […]

If you want to be a blogger, writing well is a must. There’s no question about that. While one alternative is to meticulously proofread and edit all your work, there’s a faster, more efficient and less I-feel-like-banging-my-head-on-a-wall way to improve your writing. It’s called Grammarly Premium. You might have heard of the free version, which […]

Facebook, Instagram, Pinterest, and Twitter are a few of the most popular social media sites. Small and large businesses are utilizing these platforms to create killer customer service that attracts their customers and keeps them happy. With everyone using sites like Instagram and Twitter we see a rise in question directed towards brands. Take a […]

Here you are, working from early to late daily. Building your business, network – meetings, suppliers, staff, insurance. The whole list. But there is one thing on the list that needs to be just as important as the best price from your suppliers – YOU. Burnout as an entrepreneur is a real thing, and one […]