the business and marketing blog

Self-care is important, especially as an entrepreneur or small business owner. When you’re starting your own business, you feel you need to work extra hard to get your first clients or buyers. At the beginning of the business you need to set up so many different things, you are learning a lot and therefore it’s […]

As a CEO you know how important your time is. For entrepreneurs, time is literally money and making the most of the day means you need to have good systems in place, effective team players and a go-getter attitude. Hiring a virtual assistant means you can focus on your favorite business tasks and your zone […]

When it comes to running your business, you have all the tools you think you need. The product supplies to create your service/product, the administrative tools (accounting software, protocols on the sales method, payroll, computers, shelving, etc) and your location (whether it’s a physical or digital product i.e. Shopify) to sell your product or service. […]

Deciding to start a venture as a new blogger is an exciting one. There are so many WordPress plugins out there that it can be overwhelming when you are first setting up a blog to know which ones are the best and most helpful. I’m listing the best 14 WordPress plugins for new bloggers, and […]

So you’ve started a small business blog. The next logical step is to get more readers so you can increase your website traffic and brand presence. Blogging isn’t one of those get rich quick deals. Consistency is key and a blog strategy is essential. With that said, blogging has numerous benefits for small businesses. A […]

When it comes to being a virtual assistant or freelancer who provides services to business owners, crafting the perfect cold pitch email can be a bit overwhelming. Nobody wants to come across as spammy or too salesy, especially if you are an introvert like I am. Cold pitching was something that gave me the cold […]

If you recently started a blog and right now considering monetizing it, then you should consider affiliate marketing as one of the options. It is one of the best ways to monetize your blog, and some of the affiliate networks accept new bloggers with low-traffic blogs. Initially, the sales numbers might not be of your […]

You’ve heard of the term SEO before right? It stands for search engine optimization. Understanding SEO basics is important for businesses and entrepreneurs because it positions their brand in front of their potential customers. Also check out: Guide to Optimizing Your Squarespace Website     So, here’s SEO in a nutshell, you have the Google […]

You’re ready to expand your business and find new customers! Before taking on any more tasks to expand your brand you need to understand something in order to grow your business. I know you’re overworked, tired and quite frankly overwhelmed. Outsourcing tasks to a virtual assistant or a team of assistants is the main way […]

Have you ever struggled to write a blog post? Staring at the blank document, thinking what to write? I have! I would say most of the bloggers have experienced this at least once before and it can get frustrating. However, if you put all your heart into writing a new blog post and it just […]