the business and marketing blog

So you decided that you need help. Congratulations! That is the first step needed to keep your business expanding! Now, I’m sure you are scowering the Facebook groups, job boards, and pinging your other entrepreneur friends to get some advice and leads! That is definitely a great start, now to the next step – actually […]

Are you thinking about becoming a virtual assistant or online service provider? I’ve had many titles over the years, virtual assistant, tech virtual assistant, freelance writer, graphic designer, and Pinterest Manager. And over the years, my daily routine has also changed a lot but I thought it would be interesting to share what my workdays […]

Here you are, working so very hard on your blog content, ensuring you are actively posting your point of view – sharing about your products or services and growing your outreach. But, one question is – why not find other avenues to use this content again and again. This will help you increase your outreach, […]

Instagram. It is a huge platform for not only personal sharing of your daily adventures, but it is also a huge opportunity for business owners to get their knowledge out and to better market their product/service. Another benefit is that it lets their clients learn a little more about them to be able to engage […]

You are working hard on multiple projects with multiple clients, working almost all day every day because you need to juggle all the things around your business and personal life and it feels like it won’t wait until the next day or week. You are going weeks without having a proper day off and you […]

At some point, in any business, even as a Virtual Assistant – you reach a growth point where it seems most sensible to outsource some help. Even my own. What that new relationship looks like, is up to the goals you have set and the budget you can work with.  Outsourcing to a Virtual Assistant […]

How important are the relationships with others? We can have good relationships most of the time, but it can also get complicated sometimes. And I don’t mean the personal ones but the business relationships. Every single one of us can have different values, backgrounds, and opinions. When it comes to working or collaborating with someone […]

What is the perfect call to action, and why should you use it? Let’s break it down for you. CTA should be part of every digital marketer’s strategy that can help to get your target audience to take action. Telling people to take action and not sound pushy can be a challenge but by creating […]

Promoted pins on Pinterest can be a really amazing marketing tool for your blog or small business. To start with, your cost per conversion or click is usually much lower than running the same ad on Instagram or Facebook. Secondly, because Pinterest is a search engine and not a social media tool, the results you […]

Are you good at managing your time or are you getting easily distracted? One thing that is very valuable when having a small business is TIME. To be successful, we need to use our time effectively and decide what the priorities are. Everyone has 24 hours a day and it’s only up to you, what […]