the business and marketing blog

Are you starting your own blog and you want to avoid the beginners’ blogging mistakes?  We all do mistakes when we’re starting with writing but there are a few common ones that you can prevent from happening. In this blog post, I’ll share helpful tips that can help you start it the right way! There […]

How are all these entrepreneurs growing their Instagram accounts? This is a question that pops up in your head when comparing your social media marketing efforts and brand presence to other entrepreneurs. Any business owner who cares about their brand knows that doing that whole ‘follow tons of random people just to unfollow them later’ […]

Have you ever wondered how your favorite instagrammer is having tens or hundreds of comments under every single picture? And how come you get hardly one or two? You might need to think about writing more engaging Instagram captions that capture attention! Let me explain! Instagram is a very visual platform, but the caption is […]

Everyone wants Instagram followers right? Let’s face it, Instagram is a great way to find new leads and potential customers for your small business. You created an Instagram business account in hopes of showing how awesome your business is while finding people who love your brand almost as much as you do. You’ve tried posting […]

Have you ever struggled to write a blog post? Staring at the blank document, thinking what to write? I have! I would say most of the bloggers have experienced this at least once before and it can get frustrating. However, if you put all your heart into writing a new blog post and it just […]

With over 500 million active users using the platform daily, Instagram is definitely one of the most popular social networks! With such a large number of users, it might be harder to differentiate yourself and make your Instagram profile stand out from the crowd. Although there are some proven ways to improve your Instagram presence […]

Instagram Highlights can be a powerful tool for marketing the businesses however, you need to be strategic about what content to share and how to promote your brand. There are many creative ways to incorporate the Highlights feature into your Instagram marketing strategy but the main goal is to create value, develop trust with your […]

Facebook, Instagram, Pinterest, and Twitter are a few of the most popular social media sites. Small and large businesses are utilizing these platforms to create killer customer service that attracts their customers and keeps them happy. With everyone using sites like Instagram and Twitter we see a rise in question directed towards brands. Take a […]

Instagram engagement is an ongoing process that you need to maintain to create long-term relationships with your community. Social media is called social for a reason, and that’s what engagement is all about. Be social with others, create conversations, express your opinions and engage with your audience! There are many ways to engage with your […]

Think about that profile on social media that you follow which always has the most beautiful graphics. Content creation is such a broad term and it covers more than the pretty images on your social sites. From blogging to email marketing and even video content creation. Digital content is taking the online world by storm. […]